Fractional CMO & Creative Director
I’m the marketing team for founders who don’t have one yet.
I figure out what your marketing needs, and then I build it.
One person.
Two sides.
Marketing support can sometimes feel scattered. You might get strategy from one source and execution from another, making it challenging to keep everything connected.
I offer support across your marketing needs. This could mean shaping your positioning and messaging, rewriting your homepage to reflect your voice, building your pitch deck from a rough outline, or keeping your content engine running consistently. If something needs attention, you always have one partner to help you move forward.
Selected work
Aktify
Built the website, content engine, visitor intelligence stack, and sales materials. Everything a potential investor or customer would see.
Dr. Contact Lens
Built the content voice for a specialty SaaS brand serving optometry practices. Blog, newsletter, email nurture, and social that sounds like a peer, not a vendor.
Optify
Rebuilt the website, sharpened the positioning, migrated 47 blog posts, and set up a content system that runs on its own.
ElizaChat
Built three distinct brands, a resources hub, investor pitch deck, content pipeline, and checkout experience. All at startup speed.
“Jeff is one of the strongest Creative Directors I’ve seen or worked with. He consistently exceeds expectations and is one of those people you want leading your creative initiatives or shaping your product.”
Jessie Warner, CEO, Achieve CMO
“I had the opportunity of reporting directly to Jeff for close to two years where he mentored and taught me the ropes of content marketing. Any team would be lucky to have him.”
Colin Matthes, Co-Founder & CMO
I’m Jeff Lew.
For nearly twenty years, I’ve helped founder-led companies transform strong products into memorable brands. I provide websites, pitch decks, content systems, and ongoing marketing operations to keep your business moving forward. With a single partner guiding both strategy and execution, every detail stays connected from big-picture planning to day-to-day work.
Let’s talk about what you’re building.
If you’re a founder who needs marketing leadership and execution in one place, let’s have a conversation.
Schedule an intro call